Author Archives: Kristina Kaiser

One month ago and after approximately three years of construction time, our CEOThe Chief Executive Officer (CEO) of a company is the highest-ranking corporate officer and in charge of total management of an organisation. Herbert Hainer opened the doors of the just then completed new office building “Laces”.  This was the kick-off for 1700 adidas employees to move into their new offices.

Just having started my internship in the Corporate Communication department a couple of days ago, I still hardly find my way to the office or to the employee restaurant “Stripes”; and now there’s a new, gigantic building on the World of SportsThe World of Sports (WoSThe World of Sports (WoS) is conceived as a campus. The area covers 39 hectares in the northern part of Herzo Base, a former military base a few miles outside of Herzogenaurach, Germany. It offers truly unique surroundings for the corporate headquarters of the adidas Group. Besides office buildings, it features sports and outdoor areas, state-of-the-art exhibition halls and an award-winning staff restaurant located on the banks of an artificial lake. The newly renovated comb-shaped office buildings house the majority of the Herzogenaurach-based adidas Group employees.) is conceived as a campus. The area covers 39 hectares in the northern part of Herzo Base, a former military base a few miles outside of Herzogenaurach, Germany. It offers truly unique surroundings for the corporate headquarters of the adidas Group. Besides office buildings, it features sports and outdoor areas, state-of-the-art exhibition halls and an award-winning staff restaurant located on the banks of an artificial lake. The newly renovated comb-shaped office buildings house the majority of the Herzogenaurach-based adidas Group employees. (that’s how the adidas Group’s headquarter campus is called) to be sounded out.

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