Career achievements are an important part of our lives. For lots of people – including myself – the level of self-fulfillment is closely related to it. We constantly strive for the best and work hard to develop faster and faster.
Welcome to the adidas group blog
This blog's objective is to give you personal insights into our business in sports.
Reinventing myself through the power of sports – balancing career and health
Confessions of a professional stalker – My passion as a researcher in the people business
There are hundreds of people in the world that have a similar job title to me. Ok, not the exact title as stated above, although being a researcher/sourcer for the Global Search Team DOES mean I’m constantly seeking (re:stalking) the best talent in the market.
Why we are better in a team: The true value of partnerships
There are few projects I’ve worked on that are as rewarding as AVON 39 – The Walk to End Breast Cancer. Reebok’s commitment to fitness, coupled with AVON 39’s commitment to crush breast cancer, is on full display as walkers (39ers) train to strengthen their minds and bodies, and ultimately discover they have the power […]
If you want to go fast, go alone. If you want to go far, go together.
We not only believe that sport has the power to change lives but, through our work with our worldwide partner organisations (NGOs), we see that happen every day. I am always impressed by the powerful, worldwide impact that development through sport programmes has on the lives of the future leaders. In my position at the […]
Breaking new grounds – Learn how Reebok reaches out to 35 million new customers
Runtastic and adidas: shaping the digital fitness journey
This is a very special day for the entire Runtastic Community – myself included. Today marks the day when Runtastic joins the adidas Group, connecting two unique and successful health & fitness leaders.
So you want to be a designer – but do you have what it takes?
Being a designer. Something that many people out there dream of. At least I did when I was a kid. I remember sitting in my high school in the foothills of Adelaide, Australia making my first scribbles and daydreaming about shoe design and travelling to faraway places.
Balancing passion and objectivity for great results
My name is Inigo Turner, I am senior designer in football design and work predominantly on our licensed apparel business, specifically Manchester United. My team
Finding the right way of learning for different career phases helped me grow
I started out with Reebok back in 1998. If you’d have asked me back then what I’d be doing in 17 years’ time, I never would have believed you. I’ve learnt quite a bit during my time with the company, whether it’s been from courses and books to just plain old real life experience and […]
Pain and Gain…How Reebok leverages the power of CrossFit to be the best place to work
I truly believe that CrossFit, more than any other sport, fitness regime or exercise programme, can be a positive force in people’s lives. Why? Because I am not interested in the way you look. Nothing we do in training is motivated by aesthetics.
How the readiness to fail made me a top-influencer in the sneaker world
I consider myself blessed to be able to work for a brand that lives at the convergence of the 3 things I’ve been passionate about since childhood: basketball, sneakers and hip hop. That said, my life has been an extended crash-course in “failing forward”
The death of the office as we know it – vision of the future workplace
There’s been quite a lot of noise around the topic of the workplace of the future recently, especially as the pilot building for MyArena – our own future workplace concept – is about to open its doors to adidas Group employees for the very first time.